I felt that with each movie, Gary [Ross] adopts a different style. He doesn't have one look that's the Gary Ross look, and I thought that was important.

It's an exciting time, when you can make your movie on a cellphone. If it's good, it WILL get noticed.

When fans get very passionate about a movie, they just want you to do it well. They don't want you to screw it up. Their idea of doing it well might be different than yours, but ultimately, they really just don't want you to mess up the thing that they love.

The "If you build it, they will come" approach to filmmaking has always been helpful to me.

I am very filmmaker oriented, as a producer. I think the most important thing is that you have to really choose the players carefully.

Only audiences decide what's a franchise. Only audiences decide what's a hit. I have always been mindful of not wanting to be the Miami Heat of movies.

[On The Hunger Games success]: "It hit on the zeitgeist of the disparity b/w the haves and have nots.