You have to make people understand that things cost something. Otherwise it seems like they have no value. I can't just be giving away rabbits. No. It costs five bucks, so make it work for you.
Novella CarpenterAs cities get more dense, you have people saying, "Why would you have an urban farm when you could have affordable housing on that property instead?" So there's an argument against it. Another huge thing is there's a brain drain toward growing marijuana. You know, if someone has a green thumb in an urban area, especially in places like Washington or Oregon where it's now totally legal, why wouldn't you just grow pot?
Novella CarpenterI didn't think that at the beginning. I just wanted to have a garden and a farm and have animals around me. But I do think there's a craving for people to feel a connection. Honestly, it's building on an immigrant tradition, where you bring your country to America. You bring your seeds from Italy. My neighbors are Vietnamese, so they're growing their herbs and stuff that they miss from Vietnam.
Novella CarpenterI feel that anyone can do farming. But people who are in it for the long haul have to have a little bit of tenacity. You have to do it because you love it, not because it's cool, because there will be moments when it's not cool.
Novella Carpenter