Risks are a measure of people. People who won't take them are trying to preserve what they have. People who do take them often end up having more. Some risks have a future, and some people call them wrong. But being right may be like walking backwards proving where you've been. Being wrong isn't in the future, or in the past. Being wrong isn't anywhere but being here. Best place to be, eh?

Risks are a measure of people. People who won't take them are trying to preserve what they have. People who do take them often end up having more. Some risks have a future, and some people call them wrong. But being right may be like walking backwards proving where you've been. Being wrong isn't in the future, or in the past. Being wrong isn't anywhere but being here. Best place to be, eh?

There are rules in advertising, and those rules are self-imposed by the client companies because they don't want their products to be seen as dishonest.

Start taking bad decisions and it will take you to a place where others only dream of being.

Do not covet your ideas.

Nearly all rich and powerful people are not notably talented, educated, charming or good-looking. They become rich and powerful by wanting to be rich and powerful.

It's never the next brief, it's ALWAYS THIS brief .