Criticism is concerned with evaluation. There may be evaluative principles implicit in this or that form of theory, but theory in and of itself is not prescriptive.
Paul FryThe mantra of the new historicists was "we have betrayed ourselves." Since their emergence, there have been more or less interesting paradigm shifts having mainly to do with Habermas and the increased focus on media studies, but the talismanic word has never ceased to be "history."
Paul FrySatire about any and all professionals with a special vocabulary has been a staple of fiction and popular ridicule since the 18th century.
Paul Fry