Being in business is not about making money. It is a way to become who you are.

While there may be no "right" way to value a forest or a river, there is a wrong way, which is to give it no value at all. How do we decide the value of a 700-year-old tree? We need only to ask how much it would cost to make a new one, or a new river, or even a new atmosphere.

The financial capital is being concentrated by corporations, institutional investors, and even our pension funds, and being reinvested in companies that repeat this process because it provides the highest return on that financial capital.

Being a good human being is good business.

Business is the only mechanism on the planet today powerful enough to produce the changes necessary to reverse global environments and social degradation.

We can just as easily have an economy that is based on healing the future instead of stealing it. We can either create assets for the future or take the assets of the future. One is called restoration and the other exploitation. And whenever we exploit the earth we exploit people and cause untold suffering. Working for the earth is not a way to get rich, it is a way to be rich.

What a great time to be born! What a great time to be alive! Because this generation gets to essentially completely change the world.