Green business is not about tie-dyed T-shirts. It's about transforming the industrial system itself into one that looks at all the connections.
Paul HawkenWhen asked if I am pessimistic or optimistic about the future, my answer is always the same: If you look at the science about what is happening on earth and arenโt pessimistic, you donโt understand data. But if you meet the people who are working to restore this earth and the lives of the poor, and you arenโt optimistic, you havenโt got a pulse.
Paul HawkenWhat a great time to be born! What a great time to be alive! Because this generation gets to essentially completely change the world.
Paul HawkenOnly caring individuals can restore the places we inhabit. The 'simple act of planting a tree' not only restores the places we live, but makes us whole and powerful again.
Paul HawkenSustainability is an economic state where the demands placed upon the environment by people and commerce can be met without reducing the capacity of the environment to provide for future generations. It can also be expressed in the simple terms of an economic golden rule for the restorative economy: Leave the world better than you found it, take no more than you need, try not to harm life or the environment, make amends if you do.
Paul HawkenWe need to revise our economic thinking to give full value to our natural resources. This revised economics will stabilize both the theory and the practice of free-market capitalism. It will provide business and public policy with a powerful new tool for economic development, profitability, and the promotion of the public good.
Paul Hawken