There's different ways of presenting a pop group to the world. It doesn't have to be the same old poses.
Paul MorleyIt's kind of great being a group without a lead singer, because the possibilities are sky high. Odd things become the lead singer, noises become the lead singer. It actually makes the thing much more flexible.
Paul MorleyPop music can somehow survive being inhibited and mangled by its harsh and stupid commercial chains, and there is surely irreducible potential because of the 'star system' and the volatile attention pop receives for multiples of wickedness, ridicule, discontent, eccentricity, desire to thrive importantly in a genuinely popular context.
Paul MorleyThe corporations have all their marketing tools, but it's so much better to go in and find out what's going on and what people are thinking.
Paul MorleyI'm not denying that in the world there's been some tremendous musical happenings, like DJ Shadow or whatever, that kind of thing. But when it goes into the weird thing where you get a remix done by a certain person because they need a brand name, that's when it becomes really discouraging.
Paul Morley