We tend to use a new technology to do an old task more efficiently. We pave the cow paths.
Paul SaffoIt turns out it takes 30 years for a new idea to seep into the culture. Technology does not drive change. It is our collective response to the options and opportunities presented by technology that drives change.
Paul SaffoMy driving style is alert. As a forecaster, I can't help but think about who else is on the road and how little attention they are paying to their driving.
Paul SaffoThe goal of forecasting is not to predict the future but to tell you what you need to know to take meaningful action in the present
Paul SaffoIf you look at the last 150 years, about every 30 years or so, a new scientific discipline emerges that starts spinning out technologies and capturing people's imaginations. Go back to 1900: That industry was chemistry. People had chemistry sets. In the 1930s, it was the rise of physics and physicists. They build on each other. Chemists laid the experimental understanding for the physicists to build their theories. It was three physicists who invented the transistor in 1947. That started the information revolution. Today, kids get computers.
Paul SaffoThe most important thing that a company can do in the midst of this economic turmoil is to not lose sight of the long-term perspective. Don't confuse the short-term crises with the long-term trends. Amidst all of these short-term change are some fundamental structural transformations happening in the economy, and the best way to stay in business is to not allow the short-term distractions to cause you to ignore what is happening in the long term.
Paul Saffo