I talked to a junior in college, and she was fed up. She said, "I'm not doing other girls any favours by faking orgasms and not calling out guys when we're having unequal experiences."

While I completely disagree with the "purity" concept, it was the only place I saw fathers talking to girls about their expectations and attitudes to sex and expressing love and support. I didn't see liberal dads having similar conversations with their daughters.

I'll tell you what is insidious about the Disney Princess, besides the fact that if you look into their merchandise, the 26,000 items, you're always finding books that are about "my perfect wedding." It's what it puts girls on the path for. And that it poses as something that protects girls, or staves off premature sexualization, when I think it primes them for it. I don't know where to put that on the continuum exactly. I guess eight?

There is a way hook ups are serving young women. And it was important for me to always talk about how behaviours were serving girls, not just making them the victims.

Displaying yourself as sexy doesn't do anything to increase sexual self-knowledge or pleasure.

Girls are freer to express their femininity and their sexuality and we're not tamping that down or denying it anymore. But it ends up putting them, first of all, in this box. And secondly, premature sexualization of girls actually does the opposite of what people think it might; it actually disconnects them from their sexuality and makes for decreased sexual health as they get older.

I never expected, when I had a daughter, that one of my most important jobs would be to protect her childhood from becoming a marketers' land grab.