You do what you have to do to compete, and that takes you to places where you are in a relentless state to find an edge and compete. That mentality keeps you on and on point. The how is following the drive, being resourceful and creative.

If you want to win forever, you've got to ALWAYS COMPETE.

I’ve learned that possibly the greatest detractor from high performance is fear: fear that you are not prepared, fear that you are in over your head, fear that you are not worthy, and ultimately, fear of failure. If you can eliminate that fear—not through arrogance or just wishing difficulties away, but through hard work and preparation—you will put yourself in an incredibly powerful position to take on the challenges you face.

I had no plan for that year but it wound up being one of the most important years of my football coaching career. It hit me along the way that I needed to really get at the heart of what's really true to myself. And then I was able to mold it and shape it in the years at SC to become the approach and the concept and the culture that we try to create here at Seattle.

It's not that you're not smart anymore; it's that you're unwilling to do it. Coaches who coach know what I'm talking about. You just keep battling to help your coaches and your players, to refine your scheme, to break down your opponent, to find ways to travel and take care of your players.

Troy Polamalu was a fascinating player, and that made him.

It's about being the very best you can be. Nothing else matters as long as you're working and striving to be your best. Always compete. It's truly that simple. Find the way to do your best. Compete in everything you do.