Social media is hugely important as a vehicle for communication. That's the reality today, whether you like it or not. The good part is that you can continually share news about yourself and your company. But it can also make the design timeline more challenging.

When I make a dress that someone wants to put on and somebody else wants to take off, then I know I've got it right. Because when someone looks good on the outside, they'll feel good on the inside.

I'm really working on trying to get that lifestyle aspect of the Emilio Pucci house to be as strong as possible.

Things are moving quicker and quicker. The internet age has made everything so immediate that what you're doing can start to feel outdated. That's probably the single thing that will most affect the fashion system in the near future. Time is the biggest subject matter in fashion today.

I'm not intellectual at all as a designer. Whatever I'm into at the moment is usually what becomes the collection.

I think my biggest muses in fashion are probably rock 'n' roll girlfriends, like Anita Pallenberg and Marianne Faithfull and Bianca Jagger - and then maybe Patti Smith a bit as well.

That's always my downfall - when I start not having fun or not feeling passionate about what I'm doing. But that's why I love Emilio Pucci. There are some design houses that operate on a more intellectual level, but the way Pucci has always worked is more spontaneous and instinctual.