There's been a lot companies that have shown "zero to one" kind of growth in the computer, internet software age. Facebook and Google are zero to one companies. Apple's iPhone was the first smartphone that really works, and of course, then you scale it horizontally, but the vertical component was really critical. Space X would also be one.

If you can identify a delusional popular belief, you can find what lies hidden behind it: the contrarian truth.

Higher education holds itself out as a kind of universal church, outside of which there is no salvation.

Moving first is a tactic, not a goal.

If you think your initial market might be too big, it almost certainly is.

I believe we are in a world where innovation in stuff was outlawed. It was basically outlawed in the last 40 years - part of it was environmentalism, part of it was risk aversion.

All happy companies are different: each one earns a monopoly by solving a unique problem. All failed companies are the same: they failed to escape competition.