Marmite - like that other little black-jar job, Bovril - is so much a Mark 1 staple-of-Empire brand, so much part of the Edwardian world of enamel advertising signs, the history of grin-and-bear-it industrial food.
Peter YorkLondon clubland divides itself between the St James's refuge for toffs, and the Conquest of Cool, for the arts and media.
Peter YorkHaagen-Dazs (a clever Scandi-sounding name invented by Americans in 1961) was bought for its Euro-sounding sophistication by the kind of Americans who first bought those Mercs and Beemers, while Ben & Jerry's (now owned by Unilever) brought a post-hippy sensibility to bear. Buyers saw the brand as saying 'all-natural, organic and Fairtrade.
Peter YorkPeople are fretful about lifestyle retailing because the idea that anyone's immortal soul and deepest longings can be quite so readily anticipated and consolidated with several hundred thousand other like-minded types is worrying.
Peter YorkMen turn to formal wear when they want a new job or when they think their current one is in danger. They try to present themselves as powerful and successful.
Peter YorkThe library was one more essential in the parade of rooms in a big 18th-century house - and part of the required kit ever afterwards. The important thing was to have the books, not actually read them.
Peter YorkI cling to the basic set of tenets laid out in Tom Wolfe's 'New Journalism' - to get out there like the great French novelists of the 19th century and study life. I am a Tom Wolfe fan of the first order.
Peter YorkBy the late Nineties, we had become a more visual nation. Big-money taste moved to global standards - new architecture, design and show-off contemporary art. The Sloane domestic aesthetic - symmetry, class symbolism and brown furniture - became as unfashionable as it had been hot in the early Eighties.
Peter YorkThere is an interior style we intellectuals and design policy wonks know as Haut Euro Pooftastic, which really takes the biscuit.
Peter YorkThere are pop managers, and then there's Simon Cowell, who isn't gay, Jewish or particularly riveting. He's not without interest but he doesn't exactly have the hinterland of, say, Brian Epstein.
Peter YorkImagine a State occasion where the Queen is wearing trainers with her tiara because she thinks it will make people like her better, more folksy. It's unthinkable. But that's patently the thought process Gordon Brown (or his spin doctor) went through before the Prime Minister appeared on the world stage in Beijing without his suit and tie.
Peter YorkIn London - and forget those extra public pressures on politicians - the lovely old Sloane world of manor houses simply hasn't cut it since Big Bang in 1986, the point at which Mrs. Thatcher really started to achieve her ambition to make this country more like America - its ambition, economy, it's very tangible measures of success.
Peter York