Companies that model best practices, that model the most upstanding principles, end up as the most profitable. It's not a trade of profits versus principles.
Philip ZimbardoFear is the State's psychological weapon of choice to frighten citizens into sacrificing their basic freedoms and rule-of-law protections in exchange for the security promised by their all-powerful government.
Philip ZimbardoMany cults start off with high ideals that get corrupted by leaders or their board of advisors who become power-hungry and dominate and control members lives. No group with high ideals starts off as a cult; they become one when their errant ways are exposed.
Philip ZimbardoThe most dramatic instances of directed behavior change and "mind control" are not the consequence of exotic forms of influence, such as hypnosis, psychotropic drugs, or "brainwashing," but rather the systematic manipulation of the most mundane aspects of human nature over time in confining settings.
Philip ZimbardoWe want to believe in the essential, unchanging goodness of people, in their power to resist external pressures, in their rational appraisal and then rejection of situational temptations. We invest human nature with God-like qualities, with moral and rational faculties that make us both just and wise. We simplify the complexity of human experience by erecting a seemingly impermeable boundary between Good and Evil.
Philip Zimbardo