I try to make Play Cloths really representative of me and my designers they look at my evolution as an artist and in fashion and they [zero] in to different details. I come into the office some days and they're like, 'What are those?" [I say,] "[These] are Philip Lim...[I'll] have on Philip Lim sweats and they go and put their spin on it.
Pusha TWhen I think back to my influences and icons musically, they were my icons musically because, for example, I would look at Rakim and be like man he said the freshest things and then I look at him and he would have on the pair of Nikes that I wanted and I'm like, "ma' please!" It was everything. Now, I sort of feel like if you are fresh then your music doesn't have to be that good because people are so keyed into the fashion. That's just the times I guess.
Pusha TI was in Paris, when Kanye [West] was doing his line and I stopped like, "Woah why are you doing womenswear and why do you think you can do it?" He was like, "Why? You don't know what you like to see women in?" I was like, "Yea but still women are so intricate."
Pusha TI don't want people to see what I've been doing at Play Cloths for nine years and built from a streetwear independence standpoint through Japanese streetwear - I don't want that to be shifted into something else.
Pusha T