Daniel Radcliffe was actually a fan of the show and excited to be on it. Some of it is we've gone long enough that we're legitimate. Even if they don't know the show, they know we are a show and not some weird thing that's going to go away. Also, the more celebrities we get on BoJack show, the more it feels like a club to be in: "If Naomi Watts will make a fool of herself, I guess I can make a fool of myself, too."
Raphael Bob-WaksbergOne of the things I've found really interesting about the show is that a lot of people really relate to our animal characters, more than we thought they would. Part of that is, because they are animals, people project themselves onto them. If BoJack just looks like Will Arnett, people go, "Oh, I know who that guy is. That's a Will Arnett type." But because he's a horse, people can go, "Oh, I'm kind of like him in some ways."
Raphael Bob-WaksbergWe often ask, "Do we have enough humans?" Because it's always fun to come up with an animal in show, but it begins to feel like overkill.
Raphael Bob-WaksbergI don't know if that's the best story for BoJack, long-term. I do love the world, and I love playing around in it and it feels like an elastic enough world that, any story I want to tell, I can tell about these characters in this world. I can talk about parents and children, husbands and wives, the troops, or Hollywood. It does feel like an endless playground at this point, it would be a shame if we cut it off early for fear of repeating the same things over and over again. But I am looking to move the story and character somewhat.
Raphael Bob-WaksbergI think you can imagine everyone has ankle weights on, or technology, and there's a reason that people aren't floating around. But I also liked this idea that in this world, people forgot they can swim. The modern world weighs you down, there's always emails to check, you've gotta go to your job and pay your mortgage. You're not really thinking, "Oh, yeah, I can swim around." BoJack discovering it is a big deal, and kind of fun.
Raphael Bob-Waksberg