The key thing for a CEO to keep their head in the game is recognize that there's turbulent times, plan for, you know, bad luck as well as good luck, keep people focused on what the key, you know, business wins are, and you know, provide the energy that people always need in order to, you know, to go into battle because, you know, work is hard and go into work and do that well. And provide a good leadership beacon for that. In other words, it's the same thing that makes good leadership in any other time.

If you are not embarrassed by the first version of your product, you've launched too late.

You jump off a cliff and you assemble an airplane on the way down.

Part of the reason we like democracy is it's the portfolio of decades, which is to say you don't also get the disastrous dictator who completely destroys a society, engages you in wars and so forth.

When you think about being contrarian, you have to think about - how is it that smart people will disagree with me, disagree with me ...from a position of intelligence, and there is something that I know that they don't know, that will actually in fact play out to be true.

Make sure a certain percentage of the people that you're hiring are generalists so that you can be, kind of reconfigured in the workforce pretty easily.

If you don't start out aiming for the big game, you almost never can get there.