Now, in economic crises times, the kind of things you're looking at is it's generally harder to get capital, revenue growth may be more, revenue lines may be unstable or growth may be less easy to predict that you're going to get to. And so what you do is you take a certain conservative approach of when, as all entrepreneurs should do, you plan for both good luck and bad luck, you put extra time on, "Okay, if I have bad luck, what do I do about that?"
Reid HoffmanI think most of [people] are not very well educated themselves to understand the Winston Churchill line - democracy is the worst of all governments until you consider all the other ones.
Reid HoffmanPeople will be discovering that the Internet helps their career. One of my theses is that every individual is now a small business; how you manage your own personal career is the exact way you manage a small business. Your brand matters. That is how LinkedIn operates.
Reid HoffmanWhen you think about being contrarian, you have to think aboutโ-โhow is it that smart people will disagree with me, disagree with me ...from a position of intelligence, and there is something that I know that they don't know, that will actually in fact play out to be true.
Reid HoffmanOne of the things is when you think, "Wait, I'm fearful of retaliation, I'm fearful of oppression because of someone who is going into a public office, who might be vengeful for their own personal reasons, that's actually not a reason to hide - that's a reason to step up, right?"This is part of what we learned from the 1920s.
Reid HoffmanThe first set of questions to ask yourself when you're doing cost cutting is relatively straightforward, which is, you know, can you use the necessity of cost cutting as an opportunity to do pruning or trimming for projects that aren't being as successful? But, you know, frequently those are the easy ones. I mean, there's always some kind of social costs internal to the company, but that's the easy way of looking at the future.
Reid HoffmanThe key thing for a CEO to keep their head in the game is recognize that there's turbulent times, plan for, you know, bad luck as well as good luck, keep people focused on what the key, you know, business wins are, and you know, provide the energy that people always need in order to, you know, to go into battle because, you know, work is hard and go into work and do that well. And provide a good leadership beacon for that. In other words, it's the same thing that makes good leadership in any other time.
Reid Hoffman