Diesel pioneered the idea of luxury denim, and we still drive this market. But it encompasses more: the consumers love the brand, the lifestyle, the mentality of Diesel.
Renzo RossoWe are combining elements like tuxedos and workwear, for contrast; some looks also are based on 30s-era inspirations.
Renzo RossoDifferent times call for different attitudes. But I love your generation because you are so creative and innovative in how you wear things, how you think, how you approach everything.
Renzo RossoEverything can draw inspiration: a vintage cloth, a book, a street-when I was in Japan, I was deeply inspired by Japanese pharmacies.
Renzo Rosso