Human nature demands recognition. Without it, people lose their sense of purpose and become dissatisfied, restless, and unproductive.

The purpose of work is not to make money. The purpose of work is to make the workers, whether working stiffs or top executives, feel good about life.

Only two things grow for the sake of growth: businesses and tumors.

Human nature demands recognition. Without it, people lose their sense of purpose and become dissatisfied, restless, and unproductive.

We have absolute trust in our employees. In fact, we are partners with them.

For a company to excel, employees must be reassured that self-interest, not the company's, is their foremost priority. We believe an employee who puts himself first will be motivated to perform.

It is not socialist, as some of our critics contend. It isn't purely capitalist, either. It is a new way. A third way. A more humane, trusting, productive, exhilarating, and, in every sense, rewarding way.