Couture is also a matter of respect. In the end, all of these women sewing and embroidering the clothes, whom are almost all my mother's age, they're all 70 or 80 years old, have been here for a lifetime. They spend hours on it and come up with solutions. And because it's on a catwalk, people see if for five seconds and don't even see the technique, the drapery.
Riccardo TisciIn the beginning, I was very punk. I was very revolutionary. When they asked me to do Givenchy, I didn't want to do it. My friends pushed me. But the situation with my family was so bad financially. I really did it because, when they told me how much they would pay me, I saw that my sisters and my mom could have a better life.
Riccardo TisciI do the final fitting because the client wants me there. They're not spoilt, they really understand that you're very busy, but they just want you to say what you think - for just ten minutes. They really want to know your opinion because it really is a service at the end of the day, a luxury service.
Riccardo TisciMy life has changed financially and I have a name, but I try to never forget people on my journey.
Riccardo TisciWhen I arrived here at Givenchy, there was a lot of confusion. Before me, there had been some great geniuses - John Galliano and Alexander McQueen are great masters. They marked history. But when I came in after Julien Macdonald, it was also a bit of a mess, because not even I could understand what the true identity of Givenchy was. Everyone thinks that it's only Audrey Hepburn, but there is a whole other world behind it.
Riccardo Tisci