I try to destroy taboo in fashion-which is something I learned as a kid. I come from the street, and you have to be a survivor.
Riccardo TisciThis is why I decided to work with Nike, too, because it is even more mass-market than Givenchy and could make entry-price shoes and make people dream to be part of the journey.
Riccardo TisciI didn't have many friends. I was very shy ... And, then, even worse, when I was 14 I became Gothic. I had long, black hair. I was going to school with makeup. Because I was trying to find my language, to scream to the world that I felt so closed in a box where I was living.
Riccardo TisciCouture was only for rich people. Givenchy was for rich people. A bag cost 5,000 euro; a coat cost 10,000 euro. In the beginning, I couldn't react. I was just working like a machine, because I wanted to make the house happy.
Riccardo Tisci