I believe in goals. It's never a bad thing to have a dream. If something is really what you want to do, just do it. Whatever your goal.

If you take care of your workers they'll take care of your business.

If you don't succeed at first, there's no need for the F word (Failure). Pick yourself up and try, try again.

Half the art of ballooning is to make your crashes so gentle that you can fool yourself into calling them landings.

Smiling can be a competitive advantage. It makes everyone feel better and every situation brighter.

Most of our businesses do succeed, but if something completely fails, then as long as we bow out gracefully and pay off all our debts, and nobody gets hurt, then I don't think people disrespect Virgin for trying. The public appreciates someone having a go; it appreciates the attempt. Who's been a success in life who hasn't failed?

The truth is this: the Earth cannot provide enough food and fresh water for 10 billion people, never mind homes, never mind roads, hospitals and schools.