Be authentic and organic. It can't be forced or it won't work. And most importantly, have fun.
Richard BransonNever go into business purely to make money. If that's the motive you're better off doing nothing.
Richard BransonIt's all about finding and hiring people smarter than you. Getting them to join your business. And giving them good work. Then getting out of their way. And trusting them. You have to get out of the way so YOU can focus on the bigger vision. That's important. And here's the main thing....you must make them see their work as a MISSION.
Richard Branson