I don't know what makes someone hip. The goal is artist achievement and the best work we can do with no limitation.
Rick RubinThereโs a tremendous power in using the least amount of information to get a point across.
Rick RubinWell I listened to mostly rock music, and I felt like hip hop was like an extension of rock music when it was done well. So energetically, again I felt like it was in line with punk rock and maybe hard rock, more than it was in line with R&B, which I never really liked.
Rick Rubin