But MTV relishes its vestigial role as a star maker, so every year it puts all its clout into making the VMAs the biggest, splashiest, loudest show-biz extravaganza of the year, honoring all this music for existing, after a year of paying barely any attention to it.
Rob SheffieldAt an incredibly divisive point in pop history, Donna Summer managed to create an undeniable across-the-board experience of mass pleasure - after 'Bad Girls,' nobody ever tried claiming disco sucked again. It set the template for what Michael Jackson would do a few months later with 'Off The Wall.'
Rob SheffieldI was totally clueless about social interaction, and completely scared of girls. All I knew was that music was going to make girls fall in love with me.
Rob SheffieldIn the old days, when a star left a still-thriving hit show, they'd celebrate by killing him or her off. But 'The Office' dispatched Michael Scott in a crueler and more final way: they made him normal. Since we're talking about Michael Scott, 'normal' might be stretching it, obviously.
Rob SheffieldWhen Ke$ha tries to rap like L'Trimm, she sounds like any ordinary lonely teenage girl stuck in a nowhere town, singing along to her radio and dreaming of a party where she's the star. Ke$ha's greatness is that in her voice, you can hear both the loser girl and the star. All hail the Queen of Noi$e!
Rob Sheffield