In the opening stage of most careers any attention is what you want, any attention is good attention, even if it's bad attention.
Robert GreenePlaying with appearances and mastering the arts of deception are among the aesthetic pleasures of life. They are also key components in the acquisition of power.
Robert GreeneMost people are perpetually locked in the present. Their decisions are overly influenced by the most immediate event; they easily become emotional and ascribe greater significance to a problem than it should have in reality.
Robert GreenePeople who are reading my books, or who are thinking about it, have some general idea about the concept of strategy. They're better off than somebody that has none. So I would never say it's useless.
Robert Greene