It doesn't matter how good your film is; if people don't know about it, they won't go and see it.

If you repeat a lie often enough, people will believe it. It really is public brainwashing and misinformation.

The problem for independent filmmakers is that huge companies control all the promotion, all the advertising. Hollywood films' advertising budgets are as large as their shooting budgets.

I had been thinking independently about our ability to forget things that happened, specifically, events that clearly were wrong, that crossed the line. It seemed to me during the 2000 election recount that the media's narrative was being orchestrated. Shockingly, after the Supreme Court decision, the media simply said, "Time to move on," end of reporting: "Here's the new story." And everyone forgot.

A politician without money for advertising is out of luck. They are not taken seriously.

Many of us had this idea of doing independent film, of making personal, relevant films, as opposed to Hollywood fluff. I directed a few.

The problem of media/politics is multifold. Many things are out of whack.