But having said that, what's happening with campaign finance reform and our political culture is devastating.
Robert Waterman McChesneyWhich is supposed to mean they're doing something in their broadcasting they would not do is they were simply out to maximize profit; if they were really public service institutions, not purely profit maximizing institutions.
Robert Waterman McChesneyDeregulation is a popular term that's used across the political spectrum. And it's one of these terms like "choice," that corporate interests have used because they know their focus-group buzzword testing makes it sound like a popular word. Because, who can be against deregulation? Being free, having liberty, not having someone tell you what to do, being deregulated, hey, that sounds great. But deregulation is a non sequitur in the realm of media policy or media regulation. The issue is never regulation versus deregulation; our entire system is built on media policies and subsidies.
Robert Waterman McChesneyIn the last two years we've seen a sea change in the United States on media issues. Two years ago, people would have read this, then opened the window on the ledge of the 18th floor and jumped. They would have said, "Okay, it's over, there's nothing I can do, it's just getting worse." But in the last two years, what we've seen is that millions of Americans have gotten aware of the issue, they've organized on it, they've risen up, and we're seeing the beginnings of a burgeoning media reform movement across this country.
Robert Waterman McChesneyYou will never ever, in any circumstance, win any struggle at any time. That being said, we have a long way to go. At the moment, the battle over network neutrality is not to completely eliminate the telephone and cable companies. We are not at that point yet. But the ultimate goal is to get rid of the media capitalists in the phone and cable companies and to divest them from control.
Robert Waterman McChesneyVery rarely are you going to see the large shareholder or CEO of a corporation march into a newsroom and say, "Cover this story, don't cover that." It's a much more subtle process. The professional code adapts, but what we try to see, is how commercial and corporate pressure shape both the professional code and the sorts of things that are considered legitimate journalism and illegitimate journalism.
Robert Waterman McChesney