It's very, very rare you find something really original and also because a lot of original stuff, most of the time has no chance, because it's so expensive to make something famous or put it in people's head that it's the one to see, it's like awareness has to be almost like at 80% or 90% if you make an expensive summer movie and that's very hard to do with anything an the White House naturally is in itself some sort of a trademark.

I try to put in every one of my movies some sort of message. I don't want to overdo it, because I don't want people to get annoyed by it, but it's good to have a message.

I think every good, entertaining movie should have a message. I really believe that, because if you do it without it, the film feels a little bit soulless.

I was, it was very high. Especially with international (box office), we did something that I didn't think this movie ["2012"] would do. I was very happy.

If you want to assemble the same people, then you have a big problem.

Everybody knows that the industrialized nations are the worst offenders.

I also, since we have digital cameras, the blue screen composites are so good that I would rather shoot on a stage than there, especially the complicated sequences. The sun never sets in a studio stage.