My life is nothing like my videos. I'm definitely not walking around with lots of hot women, as I am in my videos.

Part of my success with urban bachata is reinventing yourself as an artist and continuing to give people different kind of fusions, mixing up the elements and concepts without changing the beat.

I want to touch people's lives with my music and my lyrics.

I really just compete against myself. I look at my previous material and try to surpass what I've done.

It's really sad for me that in the United States the Latino community is losing its culture and language, especially among kids born here - a lot of them can't even speak our language.

I've been able to perform in front of thousands of people on stage in a character that's nothing like me. I'm very shy.

I want to try different things but, most importantly, always be true to my roots and keep it organic. I'm never going to leave bachata behind. I'm always going to be a bachatero first.