Don't take yourself too seriously - learn to laugh. Hire slowly and fire fast. And the most important thing is: you never invest in ideas, only in people!
Ronnie AptekerI love making things, like software, and films, and laughter. And working with Gus Silber, to make the Funny Business book, has been a fantastic journey.
Ronnie AptekerBusiness, like life, is funny. We all go through difficult times, and we all have to face curve balls and challenges, each and every week. And we need to laugh when things are funny. If we take it all too seriously we will go mad.
Ronnie AptekerThere is reason to smile and celebrate when you win, but when you struggle, that is about laughter. That is the pathos that is rooted in all comedy. And business is full of pain and hardship and with that, laughter and release.
Ronnie Apteker