In an age of social media and content being key, it's important to change the mold where you have $100,000 to $150,000 for one video. I hired some guys that are young, just out of college, and we used some new, far-less-expensive cameras and technology to make videos.
Ronnie DunnWhen I get all focused on songwriting, I get into all the marketing and promotion that we do to make it happen. Then the right song comes along and blows it all out of the water. The right song will do it for you every time.
Ronnie DunnWhen we look at cities across the country, Cincinnati, for example, where they have come under DOJ guidance with a consent decree, we see that, over time, there has been a transformation in the relationship between the police and the community, where now they have a partnership and true collaborative policing, co-policing, to make the community safer overall.
Ronnie Dunn