Now I'm instantly nervous about the demands of doing a weekly column.

It is almost impossible to say the name of Thai prime minister Yingluck Shinawat without adding 'give a dog a bone'

People may say that what I do is very clever, but it's not really at all. It's not Swift.

But let's be clear. We're talking about a country where there's no opposition. As leader he can ignore Parliament and - sorry that's Tony Blair isn't it? Um, so he doesn't even have to ask the country before he goes to war - sorry that's still Tony Blair.

Now I'm instantly nervous about the demands of doing a weekly column.

Just when exactly does the Millennium begin? Some say 1999, some say 2000, and some say 2001. You wait a thousand years for one, and three turn up at once.

That business aspect of the media, that Charlotte Street world, the advertising and programme executives, it leaves me absolutely cold. I'm supposed to be the director of a television company, but I've only ever seen that company as a vehicle for making the kind of programmes we wanted to make, getting our ideas on the screen.