Once you have a very, very large budget, you actually look for expensive things to spend it on.
Rory SutherlandGoogle understood that if you're just a search engine, people assume you're a very, very good search engine.
Rory SutherlandWhen you can't smoke, if you stand and stare out of the window on your own, you're an antisocial, friendless idiot. If you stand and stare out of the window on your own with a cigarette, you're a philosopher.
Rory Sutherland