When you place a value on things like health, love, sex and other things, and learn to place a material value on what you've previously discounted for being merely intangible ... you realize you're much, much wealthier than you ever imagined.
Rory SutherlandEngineers, medical people, scientific people, have an obsession with solving the problems of reality, when actually ... once you reach a basic level of wealth in society, most problems are actually problems of perception.
Rory Sutherland