Notice the difference between what happens when a man says to himself, I have failed three times, and what happens when he says, I am a failure.

The meanings of words are not in the words, they are in us.

If I spoke no English, my world would be limited to the Japanese-speaking community, and no matter how talented I was, I could never do business, seek employment or take part in public affairs outside that community.

Notice the difference between what happens when a man says to himself, I have failed three times, and what happens when he says, I am a failure.

I believe we are being dishonest with language minority groups if we tell them they can take full part in American life without learning the English language.

Agreement is brought about by changing people's minds - other people's.

Advertising is a symbol-manipulating occupation