According to the estimate of a prominent advertising firm, above 90 per cent, of the earning capacity of the prominent nostrums is represented by their advertising. And all this advertising is based on the well-proven theory of the public's pitiable ignorance and gullibility in the vitally important matter of health.
Samuel Hopkins AdamsShut your eyes to the medical columns of the newspapers, and you will save yourself many forebodings and symptoms.
Samuel Hopkins AdamsPrinter's ink, when it spells out a doctor's promise to cure, is one of the subtlest and most dangerous of poisons.
Samuel Hopkins Adams