By selling directly to customers, real women, the brand is able to avoid significant retail mark-ups that typically exist in high end fashion.

Paris is a city for adults and women who really enjoy fashion.

Be flexible be nuanced. It's important to open yourself up to new opportunities and experiences and not be afraid to take risks.

Women show off their personality and character through accessories more than with low-cut shirts and skirts with huge slits.

By selling directly to customers, real women, the brand is able to avoid significant retail mark-ups that typically exist in high end fashion.

New York is a much younger city that drives culture. In Paris, older women drive the culture - really drive culture.

Take hints from other women in the office. We are very fortunate to be in a generation where there are a lot of older women in the office. Take a look at what they're wearing.