The second rule is: Never go outside the experience of your people. When an action is outside the experience of the people, the result is confusion, fear, and retreat.
Saul AlinskyMy only fixed truth is a belief in people, a conviction that if people have the opportunity to act freely and the power to control their own destinies, they'll generally reach the right decisions.
Saul AlinskyOur world has always had two kinds of changers, the social changers and the money changers.
Saul AlinskyChange means movement. Movement means friction. Only in the frictionless vacuum of a nonexistent abstract world can movement or change occur without that abrasive friction of conflict.
Saul AlinskyKeep the pressure on, with different tactics and actions, and utilize all events of the period for your purpose.
Saul AlinskyOrganization for action will now and in the decade ahead center upon America's white middle class. That is where the power is. ... Our rebels have contemptuously rejected the values and the way of life of the middle class. They have stigmatized it as materialistic, decadent, bourgeois, degenerate, imperialistic, war-mongering, brutalized and corrupt. They are right; but we must begin from where we are if we are to build power for change, and the power and the people are in the middle class majority.
Saul Alinsky