Too many rules will stifle innovation.

Technology is an inherent democratizer. Because of the evolution of hardware and software, you’re able to scale up almost anything. It means that in our lifetime everyone may have tools of equal power.

We came up with the notion that not all web pages are created equal. People are – but not web pages.

As for "Don't be evil," we have tried to define precisely what it means to be a force for good-always do the right, ethical thing. Ultimately, "Don't be evil" seems the easiest way to summarize it.

When I was growing up, I always knew I'd be in the top of my class in math, and that gave me a lot of self-confidence.

Obviously everyone wants to be successful, but I want to be looked back on as being very innovative, very trusted and ethical and ultimately making a big difference in the world.

We wouldn't survive if people didn't trust us.