Remarkable marketing is the art of building things worth noticing right into your product or service. Not slapping on marketing as a last-minute add-on, but understanding that if your offering itself isnโt remarkable, itโs invisible.
SethI don't care how many friends you have on Facebook or how many followers you have on Twitter. Those are not actual friends or truly followers. I care about how many people will miss you if you're not back here again tomorrow.
SethYou create your reality according to your beliefs and expectations, therefore you should examine these carefully. If you do not like some aspect of your world, then examine your own expectations.
SethWe can't suddenly quit a job and then race to find a form of art that will pay off before the next mortgage payment is due. Creating art is a habit, one that we practice daily or hourly until we get good at it โฆ Art isnโt about the rush of victory that comes from being picked. Nor does it involve compliance. Art in the post-industrial age is a lifelong habit, a stepwise process that incrementally allows us to create more art.
Seth