In 'Birth,' I explore the nature of the new world we are approaching with my business-spiritual model, a new model for a new world. This view will enable individuals, companies and even nations to move from collapse to positive change, and bring together the spiritual and the material, giving birth to a new future.

Doing Good is a simple and universal vision. A vision to which each and every one of us can connect and contribute to its realisation. A vision based on the belief that by doing good deeds, positive thinking and affirmative choice of words, feelings and actions, we can enhance goodness in the world.

Every person - with his or her own skills, abilities and uniqueness - can contribute to others and bring great joy to those that fortune has not smiled upon.

In 'Birth,' I explore the nature of the new world we are approaching with my business-spiritual model, a new model for a new world. This view will enable individuals, companies and even nations to move from collapse to positive change, and bring together the spiritual and the material, giving birth to a new future.

As the owner of the Arison Group, a philanthropic and business enterprise that spans across 40 countries in 5 continents, my ongoing challenge is to bridge the gap between what I envision and its understanding and practical implementation. The Arison Group operates to realize the overall vision of Doing Good.

It’s important to think good, speak good, and do good. If we want to see positive change in the world, then we need to connect to goodness. I try in everything I do, both in business and philanthropy, to make a positive change and do that by doing good.

Good Deeds Day is based on a simple idea that every person can do a good deed for the benefit of others and the planet. Even a smile that brightens someone else's day is a good deed. I initiated Good Deeds Day to spread the message that everyone can give of themselves, according to their heart's desire.