I've spent a lot of time thinking about what the audience would want. That's my job, is to anticipate ahead of the audience.
Shawn RyanCheers was one of the first shows where I paid attention to the writers because their [work] was better than everything else I was watching. The writers weren't afraid to let a joke fall slightly flat if it advanced the characters.
Shawn RyanIn order to appeal to a wider audience on network in order to survive, generally your characters need to be, at a base level, a little bit more likable.
Shawn Ryan