The only magazines I read are car magazines.

I turned down many chances to be on TV before 'Pop Idol' because I really wasn't interested in being famous. I didn't need it and didn't want it.

Every time I sat in a chemistry lesson I thought, what am I doing this for? I don't ever want to be in a job that involves a Bunsen burner.'

Anything I shouldn't laugh at makes me laugh.

I think America is a hard nut to crack. But once you get a toehold, it's a great place for an entrepreneur because people are so enthusiastic, and you have the most enthusiastic audiences in world.

I like to know why a video has suddenly gone viral, why a song has broken, why a TV show is suddenly rating out of pattern... I'm pretty good at understanding why things are becoming popular.

I think that by ignoring the show you're ignoring the audience who put you there.