You can be an extreme materialist, thinking that economic development ultimately determines everything; then you are truly ideological.
Slavoj ŽižekWhat interests me is the following paradox: of how, precisely in our liberal societies, where no one can even imagine a transcendental cause for which to die, we are allowed to adopt a hedonistic, utilitarian, or even more spiritually egotistical stance - like, the goal of my life is the realization of all my potential, fulfillment of my innermost desires, whatever you want.
Slavoj ŽižekOn the information sheet in a New York hotel, I recently read: 'Dear guest! To guarantee that you will fully enjoy your stay with us, this hotel is totally smoke-free. For any infringement of this regulation, you will be charged $200.' The beauty of this formulation, taken literally, is that you are to be punished for refusing to fully enjoy your stay.
Slavoj ŽižekThe problem for me is not that Schwarzenegger is governor, but the extent to which even politicians who are not actors are functioning like actors.
Slavoj Žižek