Look at music for what it's worth around the world and not just America. In other countries, people are still buying CDs and going to record stores. But in America, it's all about digital. The game is breaking down. But, look at me, you need to know how to play the game the right way.

I'm Uncle Snoop. That's the name I've been given in the industry because I'm like an Uncle to all of the rappers whether they are older than me or younger than me and I love giving advice. If I feel like they need some information, I give it to them, I sit them down and talk to them. I try to get all of the rappers on one page of peace, love and just having soul and just being about representing this music.

[on Kendrick Lamar] The new king of the West Coast.

Well, hip-hop is what makes the world go around.

I am a sore loser. I've always been like that ever s'nce I started playin' sports and just life in general. I hate to lose and I play to win.

I move with the time. Whatever's happening in time, I'm in.

Growing up, I didn't dream of being nothing, of living in the ghetto my whole life. I wanted to get out.