People know who I am, but I'm feeling so lonely in the middle area, because I feel like I should be at the top.

Goodlife was originally a ski management/athlete management company. I have a couple friends who are sponsored for skiing and my manager linked up with their manager. We worked out a deal, because they wanted to branch out into music and culture.

I work with a lot of production that's really positive and contains a lot of soul stuff. Those instrumentals project the happiness out of me. But, sometimes I get a darker beat, with some dark piano or something... and then I'll do darker tracks.

I think every rapper should know how to sing, like a little bit. I mean common man it'll make your rapping better straight up.

I've also worked with various producers and artists around the world, which has helped with my international recognition. We've sold a lot of albums online in places like Norway and France. Sometimes we track my hits online daily and we are getting regular hits from people all over the place.

I think the sports industry and the music industry are all tied in together.

I think the new school is dope. Artists like Kid Cudi, The Cool Kids, Drake and Wale can come out of middle class homes and be on tracks with people like Jay-Z, who's from the hood and the street.