I think it's just the challenge. It's not that all my life I've wanted to do characters [in Marvel] , because I never particularly thought about it, but the challenge of saying, "How could they be done differently that may be more absorbing or more effective?"
Stan LeeThese stories of people with unusual powers and unusual appearances, who do unusual things, people are always fascinated by them.
Stan LeeA superhero's catchphrase should be like a really memorable advertising slogan. It sticks in your head and you can't stop humming it. And let's face it, superheroes are just really selling themselves as products.
Stan LeeI do know that people enjoy reading a comic book and saving it and collecting the comics. And sharing them and trading them with friends. That may be something you can't do as easily with digital comics.
Stan Lee