My mum taught me to have a soul.

Running is a huge category for us. To be able to run to work and have lightweight, breathable, windproof materials you can chuck in your bag that work on technical level but also on a lifestyle level are really important to me. I work out - and I think most people do - and I want to encourage women and inspire them in a way that fits in with their lifestyle.

I can honestly say this industry hasn't made me neurotic about my looks, except maybe my weight. I hope my clothes kind of reflect that. They're meant to make you feel good.

It's incredibly important that if you have the dream of having your own house, you don't pretend to be something you're not. Ultimately, it's unsustainable and people will see through. You have to work; you can't expect your dreams to be handed to you on a plate.

A little black dress is something to rely on. To fill you with confidence and ease. To have an attitude that is pure and effortless, yet sexy and classy.

I don't plan massively in advance.

I don't use specific brands really. It's just that for my skin, I need as high an SPF factor as I can get my hands on. That's the only rule.